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PERSPECTIVES ON DIGITAL CURRENCY

Sep 15, 2010

global marketing campaign

Visa Ranks #82 on Interbrand’s Best Global Brands List

For the third consecutive year, Visa was named to the Best Global Brands list compiled by consultancy Interbrand, which calculated Visa’s brand value to be more than $3.9 billion. Visa was one of the list’s biggest risers, coming in at #82 this year, a significant move of 12 spots on the list. In 2009, Visa ranked #94 and in 2008, the first year Visa was eligible for inclusion, we debuted at #100. Since our debut on the Best Global Brands list in 2008, we’ve also seen our brand value increase $660 million.

Best Global Brands is considered one of the most influential benchmark studies by business leaders. Click here to see the Top 100 ranking and here to see the full report.

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Posted by: Antonio Lucio, Chief Marketing Officer on September 15, 2010 at 6:15 pm