Plan for the next generation of secure payment

Visa chip technology is enhancing the security of card transactions, and U.S. financial institutions are issuing chip-enabled payment cards. This means consumers across the country will start to expect to use them. Visa has led the world in the global adoption of chip and is ready to use its expertise to help your business offer chip technology.

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Visa chip card transactions

How to stay ahead

  • Take advantage of the EMV chip opportunity to offer your customers a new level of protection
  • Acquirers can connect with Visa to help test and certify your POS terminals and software
  • POS partners and VARS can connect with your acquirers and gateways to test and certify merchant's POS terminals and software

Help your customers stay ahead

  • Remind your merchants that chip technology will help protect their brand and their peace of mind
  • Help protect your merchants from fraudsters who are likely to target outdated magnetic stripe-only terminals as more merchants adopt chip technology
  • Educate your merchants that just a handful of fraudulent chargebacks could more than offset the investment in a new chip-enabled terminal
Visa chip card transactions, the next generation of secure payment
How to stay ahead
  • Take advantage of the EMV chip opportunity to offer your customers a new level of protection
  • Acquirers can connect with Visa to help test and certify your POS terminals and software
  • POS partners and VARS can connect with your acquirers and gateways to test and certify merchant's POS terminals and software
Visa chip card transactions
Help your customers stay ahead
  • Remind your merchants that chip technology will help protect their brand and their peace of mind
  • Help protect your merchants from fraudsters who are likely to target outdated magnetic stripe-only terminals as more merchants adopt chip technology
  • Educate your merchants that just a handful of fraudulent chargebacks could more than offset the investment in a new chip-enabled terminal
Visa chip card transactions, the next generation of secure payment