Visa Consulting & Analytics (VCA)
Visa Consulting & Analytics (VCA)
Grow your business with data-driven solutions, actionable insights and the latest economic trends.

Insights
Insights
We’re here to help clients and their businesses improve performance and profitability
We’re here to help clients and their businesses improve performance and profitability

Featured Insights
Featured Insights
Get the latest perspectives from our team of experts on trends affecting the future of payments.
Business & Economic Insights
Business & Economic Insights
Get actionable intelligence from Visa’s team of economists based on the latest trends in consumer spending and payments.

Our practices
Our practices
Strategy
We help clients formulate payments strategies to drive growth and profitability, compete in the digital economy and address key topics such as open banking, real-time payments and emerging third-party platforms. For example:
- Artificial Intelligence
- Market expansion
- New product development
Portfolio optimisation
We help clients identify the right customers and best portfolio actions that drive acquisition, engagement and retention. For example:
- Lifecycle management
- Loyalty programme optimisation
- Usage growth
Digital
We support clients to develop and execute digital strategies that address issues such as top of wallet, card on file, activation and ongoing engagement. For example:
- Digital banking experience
- Digital bank strategy
- Digital card acquisition optimisation
Risk
We help clients better manage risk and fraud while optimising the customer experience. For example:
- Fraud management
- Authorisation performance review
- Cybersecurity assessment and enterprise fraud strategy
Implementation support
With VCA Managed Services, we support the execution and implementation of recommendations and wider value-added services product enablement by mobilising teams on-site and partnering with clients to help them scale up competitive advantages and to operate to succeed in the digital age.
Our process
Our process
Case studies and experiences
Case studies and experiences
Learn how we’re helping businesses of all sizes stay competitive and find success.

Our impact
Our impact
View some illustrative examples below.
DIGITAL ACQUISITION +5pts In approval rates for credit card applications
ACTIVATION +21% Transaction growth
SPEND UPLIFT +27pts In payments volume increase
AUTHORISATION IMPROVEMENT +1.4B Potential payment volume uplift
CUSTOMER RETENTION 4x Better targeting of merchants most likely to attrite
PORTFOLIO MIGRATION 3M+ Cards migrated in first 6 months at 85% activation
Our team
Our team
Carl Rutstein
Global Head of VCA
Claudio Di Nella
Head of VCA Europe
Alicia Ngomo
Head of VCA UK & Ireland / France, Belgium & Luxembourg
Christian Fegler
Head of VCA Nordics & Baltics
Fazlu Dawood
Head of VCA Central Europe
Szymon Stasczak
Head of VCA Central Eastern Europe
Sertan Sener
Head of VCA Southern Europe
Adolfo Laurenti
Business Economics & Intelligence
Daniel Lander
Head of VCA Managed Services






